In an exciting development, United Airlines has teamed up with Spotify to provide passengers with a richer in-flight entertainment offering, featuring music, podcasts, and audiobooks.
Expanded Content Offerings
This collaboration brings an impressive library of 450+ hours of audio content directly to the airline’s 130,000+ seatback screens. Many of these screens support 4K quality and Bluetooth audio, enhancing the listening experience significantly. What’s more, this is the very first time that users can access audiobooks and video podcasts from Spotify aboard a commercial aircraft.
Noteworthy Content Available
Flyers on United can look forward to diving into a diverse selection of over 65 titles, including popular choices such as:
- Good Hang with Amy Poehler
- The Dave Chang Show
- The Comment Section with Drew Afualo
Personalized Experience Coming Soon
Next year, passengers will also have the ability to connect their personal devices to the in-flight entertainment system via the Spotify app. This feature enables travelers to pick up their favorite content right where they left off, making for a seamless and personalized listening experience at 35,000 feet.
Words from the Executives
Richard Nunn, CEO of MileagePlus, expressed enthusiasm for this collaboration, stating, “Spotify has a huge audience and people love their content. Now our customers can enjoy it all in a simple and easy way.” Likewise, Ian Geller, VP of Business Development at Spotify, commented on how the initiative allows for broader access to versatile content that keeps travelers engaged during their flights.
Onboard Experience Enhancements
Spotify will manifest as a new content category on over 680 United aircraft, giving rise to ‘Spotify’ as a featured channel within the onboard entertainment framework. This previously available “audio” section will now encompass Podcasts, Video Podcasts, Audiobooks, and custom Playlists channels.
Seamless Streaming from Gate to Gate
For aircraft equipped with Starlink technology, passengers can stream Spotify directly to their personal devices without interruption from the gate until arrival. To utilize this service, users simply need to log in to their MileagePlus® account and accept the terms for Starlink usage. Following this, they can enjoy uninterrupted content as they would while at home.
Engagement Beyond the Flight
To celebrate the partnership, MileagePlus members who are new to Spotify Premium may earn up to 1,000 bonus miles upon signing up. Additionally, an innovative collaboration with Kinective MediaSM aims to provide Spotify promotional offers directly through United’s media channels, including inflight entertainment screens, the United app, and email communications.
Looking Ahead
This partnership not only enriches the travel experience but is positioned to heighten engagement with millions of users globally—an initiative grounded in the understanding of creating memorable moments while flying. This approach ensures that travelers have access to engaging content, allowing them to make the best use of their travel time.
At a glance, while the international tourism landscape continues to evolve, collaborations like this can impact the overall travel experience significantly. It’s about paving the way for new standards of comfort and entertainment that can ultimately attract more travelers to book their journeys.
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