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Booking.com’s visibility model is under pressure as AI reshapes travel discovery

Booking.com’s visibility model is under pressure as AI reshapes travel discovery

This piece examines why Booking.com's control of travel discovery is fragmenting and how that change could affect hotels, OTAs, and related services like transfers and taxis.

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Febbraio 04, 2026
How Travel Trends Unveiled at WTM 2025 Are Changing the Way We Explore Destinations
How Travel Trends Unveiled at WTM 2025 Are Changing the Way We Explore Destinations

The World Travel Market (WTM) in London recently shed light on the evolving travel landscape set to define the industry...

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Febbraio 04, 2026
Discover the Rich History and Scenic Charms of Mainz and Heidelberg on the Romantic Rhine
Discover the Rich History and Scenic Charms of Mainz and Heidelberg on the Romantic Rhine

The journey along the Romantic Rhine continues with a scenic cruise onboard the Avalon Envision, docking in the significant German...

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Febbraio 04, 2026
Indian Hotels Company Reports Impressive Q2 FY26 Growth, Boosting Portfolio to 570 Properties
Indian Hotels Company Reports Impressive Q2 FY26 Growth, Boosting Portfolio to 570 Properties

The Indian Hotels Company Limited (IHCL) continues its remarkable growth trajectory, posting its fourteenth straight quarter of record performance in...

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Febbraio 04, 2026
Tenerife’s Major TF-1 Motorway Upgrade Set to Transform Travel and Tourism on the Island
Tenerife’s Major TF-1 Motorway Upgrade Set to Transform Travel and Tourism on the Island

Tenerife is gearing up for a significant transportation milestone with the development of a new three-lane motorway along the island’s...

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Febbraio 04, 2026
How Improved Connectivity and Safety Could Shape Thailand’s Tourism Future
How Improved Connectivity and Safety Could Shape Thailand’s Tourism Future

Thailand’s tourism sector is on a promising path to recovery, yet visitor numbers still fall short of last year’s figures.

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Febbraio 04, 2026
Israel’s Tourism Revival Gains Momentum with UK Flight Restorations and Industry Optimism
Israel’s Tourism Revival Gains Momentum with UK Flight Restorations and Industry Optimism

The recent resumption of flights from the UK is sparking renewed vitality in Israel's tourism sector.

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Febbraio 04, 2026
Enhancing Tourism Cooperation Between Hà Nội and the Mekong Delta Provinces for Unique Travel Experiences
Enhancing Tourism Cooperation Between Hà Nội and the Mekong Delta Provinces for Unique Travel Experiences

A fresh wave of collaboration is flowing between Hà Nội and provinces in the Mekong Delta, particularly Vĩnh Long, aiming...

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Febbraio 04, 2026
Chalet Hotels Achieves Nearly Double Revenue Growth in Q2 FY26 and Launches New Luxury Brand Athiva Hotels & Resorts
Chalet Hotels Achieves Nearly Double Revenue Growth in Q2 FY26 and Launches New Luxury Brand Athiva Hotels & Resorts

Chalet Hotels has experienced a remarkable 94% year-over-year hike in total revenue for Q2 FY26, reaching INR 7.4 billion.

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Febbraio 04, 2026
Croatia Secures Partnership with Jet2 as British Tourist Numbers Climb to 4.1 Million Overnight Stays
Croatia Secures Partnership with Jet2 as British Tourist Numbers Climb to 4.1 Million Overnight Stays

The recent World Travel Market (WTM) showcased Croatia’s rising appeal as a top travel destination for British tourists, highlighting a...

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Febbraio 04, 2026
Thailand’s Innovative Travel Vision: Where Healing Meets Luxury and Sustainable Tourism
Thailand’s Innovative Travel Vision: Where Healing Meets Luxury and Sustainable Tourism

Thailand is reinventing the meaning of luxury tourism by inviting visitors to embrace healing and personal renewal as the ultimate...

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Febbraio 04, 2026
How Global Tourism is Steering Toward a Sustainable and Inclusive Future
How Global Tourism is Steering Toward a Sustainable and Inclusive Future

Global tourism is undergoing a profound transformation characterized by themes of sustainability, inclusivity, and innovation.

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Febbraio 04, 2026
Hilton’s Expansion in Makkah with Two New Hotels Enhances Pilgrim and Visitor Experience
Hilton’s Expansion in Makkah with Two New Hotels Enhances Pilgrim and Visitor Experience

Hilton is set to reinforce its presence in Makkah, Saudi Arabia, by partnering with Wirgan Hospitality to rebrand two existing...

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Febbraio 04, 2026