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Ranju Alex Takes the Helm as CEO of Accor for South Asia

Ranju Alex Takes the Helm as CEO of Accor for South Asia

James Miller, LocalsRide.com
by 
James Miller, LocalsRide.com
3 minutes read
News
August 31, 2025

Leadership Change at Accor

The hospitality industry witnesses a notable transition as Ranju Alex has been named as the new Chief Executive Officer for Accor in South Asia. This appointment spans across key markets, including India, Bangladesh, Pakistan, and Sri Lanka, positioning Alex to oversee an expansive portfolio of over 70 hotels currently in operation and more than 30 properties that are in development.

A Strategy for Growth

In her new role, Alex will spearhead Accor’s operations and growth strategies, crucial for the group’s ambitions to enhance its regional footprint through a new collaborative venture with InterGlobe, contingent on regulatory approvals. With a solid foundation in the hospitality sector, Alex brings three decades of experience, primarily from her prior leadership at Marriott International, where she was pivotal in managing a portfolio encompassing over 170 hotels.

Background of Ranju Alex

Beginning her career with The Oberoi Group in 1993, Alex has played a significant role in the hospitality field. Her time at Marriott allowed her to contribute extensively to operational efficiencies and growth initiatives throughout South Asia. Earlier this year, her efforts were recognized when she received the Bharat Gaurav award for outstanding contribution to the industry.

Excitement for the Future

With Alex’s extensive expertise, Accor is well-positioned to accelerate its growth trajectory in South Asia. Gaurav Bhushan, the Chairman of the upcoming Accor–InterGlobe joint venture, expressed enthusiasm regarding Alex’s leadership. He highlighted the wealth of experience and professional relationships she brings to advance the group’s strategic aims in the competitive hospitality market.

Ranju Alex’s Vision

In her own words, Alex has expressed her thrill in joining an organization recognized for its vibrant portfolio of brands and the unique opportunity to drive the Group’s vision in South Asia. Her strategic direction will align Accor’s diverse offerings with the changing preferences of both leisure and business travelers across this vital subcontinent region.

The Implications for Taxi and Transfers

Changes in leadership at major hospitality chains often reverberate throughout the local economy. As Accor expands its presence, increased tourism is anticipated, leading to higher demand for taxis and transport services. Efficient, reliable transportation is crucial for travelers looking to explore their destinations after checking into their hotels. For visitors, the ability to book personalized transfers easily will become increasingly important, setting the stage for competitive transport services.

Conclusion

Ranju Alex’s appointment as CEO represents a pivotal moment for Accor in South Asia, with significant implications for the local tourism industry. As the group looks to enhance its operations across multiple countries, the effects on transportation services, including taxis and transfers, will be profound. LocalsRide.com stands ready to provide comprehensive booking options, showcasing vehicles with details such as make, model, and ratings upfront, ensuring users can make informed decisions seamlessly.

In summary, while expert reviews offer valuable insights into the changing landscape of hospitality, personal experiences will always reign supreme. LocalsRide enables travelers to hire a car with a driver from verified providers at reasonable prices, allowing them to navigate their journeys confidently without unwanted surprises. The platform prioritizes transparency and convenience, ensuring a hassle-free experience for every trip. Start planning your next adventure and secure your worldwide transfer with LocalsRide.LocalsRide.com