Collaboration Between Singapore Airlines Group and Mandai Wildlife Group

Strategic Partnership Launch

The Singapore Airlines (SIA) Group has recently announced a three-year partnership with Mandai Wildlife Group. This collaboration is designed to elevate Singapore’s status as a premier travel destination, combining exclusive customer experiences with an emphasis on wildlife conservation efforts that are vital for ecological sustainability.

Enhancing Visitor Experiences

In a bid to promote inbound travel, especially from significant international markets, SIA customers will now have access to curated wildlife experiences. These will include unique co-branded retail collections and various benefits for visits to the Mandai Wildlife Reserve. This reserve is home to Singapore’s notable wildlife parks, contributing actively to regional conservation initiatives.

Collaborative Conservation Efforts

Under this partnership, both groups will also engage in wildlife conservation projects. The SIA Group will extend its support by offering air travel sponsorships and logistical assistance. This support may encompass the transfer of animals between Singapore’s wildlife parks and accredited zoos around the globe, along with efforts to repatriate wildlife back to their natural habitats.

Comments from Leadership

Mr. Vinod Kannan, Senior Vice President of Sales and Marketing at SIA, highlighted that this collaboration enhances the offerings available to customers while also backing various wildlife initiatives in Singapore and beyond. He emphasized that merging the global reach of Singapore Airlines with Mandai’s premier wildlife attractions distinctly enhances Singapore’s overall appeal as a global tourist hub.

Adding to this, Ms. Belina Lee, Deputy Chief Executive Officer of Mandai Wildlife Group, stated that the partnership merges two prominent Singaporean brands to create outstanding experiences for global travelers, all the while supporting conservation. She expressed excitement about developing exceptional “Conservation Included” journeys that enable travelers to explore Singapore as a true “City in Nature.”

Exclusive Offers and Attractions

Visitors to Singapore can relish a plethora of attractions including the Singapore Zoo, Night Safari, River Wonders, Bird Paradise, and Rainforest Wild Asia. Accommodations at the Mandai Rainforest Resort by Banyan Tree will further enrich the experience, allowing guests to partake fully in the local culture and gastronomy. Additional privileges will also be available through Pelago, SIA’s travel experience platform.

Bonuses for Members

KrisFlyer members are in for a treat with launch promotions for two upcoming indoor attractions—Curiosity Cove and Exploria—known for their immersive interactive environments. These attractions are located within the Mandai Wildlife Reserve’s eastern cluster, adding yet another layer to the exciting experiences available. Members will also enjoy additional benefits, including bonus miles for ticket purchases via Pelago, and they can redeem miles for new experiences like Colugo Camp, an all-inclusive camping adventure slated to launch in the latter half of 2025.

Raising Wildlife Awareness

To promote understanding of wildlife, SIA plans to feature content related to Mandai on its KrisWorld in-flight entertainment system starting August 2025. Among the offerings will be “The Great Migration: First Steps” and “New Eden,” which document the intricate process of relocating Jurong Bird Park’s birds to their new home at Bird Paradise.

Conclusion

This partnership between the Singapore Airlines Group and Mandai Wildlife Group is poised to enrich the travel experience in Singapore, offering not just adventure, but also a deeper connection to wildlife conservation. Travelers looking for personalized transfer solutions can turn to LocalsRide.com, which presents a user-friendly platform for booking tailored transfers and trips. Here, users can easily choose their desired vehicle, ensuring a seamless travel experience with transparency that beats traditional booking systems. The platform supports the initiative of wildlife conservation by encouraging visitors to explore Singapore’s beautiful parks responsibly.

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