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Moustache Group Introduces Select Manali and Sets Sights on Expanding to 50 Hotels Across Popular Northern Destinations

Moustache Group Introduces Select Manali and Sets Sights on Expanding to 50 Hotels Across Popular Northern Destinations

James Miller, LocalsRide.com
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James Miller, LocalsRide.com
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December 05, 2025

New Horizons in Northern India Hospitality

Den Moustache Group of Hotels is stepping up its game with the launch of Select Manali, marking a significant milestone in India’s expanding mid-range hospitality scene. This latest venture into Manali, a jewel of Himachal Pradesh, comes with a clear plan: open 50 new hotels across northern hotspots like Kasol, Shimla, Nainital, and Mcleodganj by 2028.

Why Manali?

Manali’s allure as a travel destination is undeniable—drawing around 15,000 tourists daily thanks to favourable weather and a surge in post-festive travel. The new Select property, boasting 49 keys, caters to travellers who are looking for quality accommodation with the right balance of comfort and price. This move aligns with the Moustache Group’s strategy to capture the rising demand for mid-range stays that appeal to both leisure seekers and diverse traveller profiles.

Strategic Growth and Regional Focus

Currently, the Moustache Group operates over 33 properties in 11 states, encompassing five under its successful Select umbrella. Other Select hotels enrich the portfolio with locations in Naukuchiatal, Mukteshwar, and Udaipur—places known for their scenic beauty and holiday charm. Beyond Select, the group also manages Luxuria, a premium brand focusing on experiential stays, showcasing their ability to diversify beyond their roots in backpacker hostels.

Key Company Insights

  • Abhishek Khandelwal, Founder and Director, highlights Manali’s consistent demand and accessibility as crucial factors in choosing it for the new Select property.
  • Deepak Agarwal, Founder and Director, forecasts that the Select segment will represent 40 to 50 percent of the company’s revenue, expecting a 10 percent business increase in the upcoming season driven by this vertical.

Mid-Range Market: The Rising Star

The mid-range segment is booming, tapping into travellers’ desire for smart, affordable stays that don’t skimp on experience. By concentrating on Select properties, Moustache Group aims to sharpen the value proposition and foster brand loyalty among repeat visitors. This targeted approach offers travellers a strong platform to expect quality hotels in prime locations without breaking the bank.

Market Forecast: India’s Hospitality Sector Growth

India’s hospitality market is on a robust upward trajectory, anticipated to nearly double from USD 26.24 billion in 2025 to USD 54.34 billion by 2030, growing at a CAGR of 15.67 percent. The Moustache Group’s regional focus in attractive northern leisure destinations puts it in prime position to benefit from this surge.

År Market Size (USD Billion) Expected CAGR (%)
2025 26.24 15.67
2030 54.34

Impact on Taxi and Transfer Services

An expanding hospitality landscape, especially in destinations like Manali, inevitably affects local transport services. Tourists arriving at airports or railway stations require reliable and quality taxi and transfer options to reach these new hotel properties conveniently. Platforms like LocalsRide.com fit perfectly into this ecosystem by offering travellers the ability to book exact car types tailored to their needs, view vehicle details including make, model, and driver ratings, and enjoy transparency unmatched by traditional booking agencies.

Benefits for Travellers Seeking Transfers

  • Easy selection of vehicle size and type to match group sizes (from private sedans to luxury limousines).
  • Upfront pricing and fare transparency avoid surprises at the destination.
  • Professional drivers and verified companies ensure trustworthy service during the often stressful arrival and departure moments.

Summary and Takeaways

Den Moustache Group of Hotels is clearly doubling down on the mid-range hospitality market with Select Manali and an ambitious plan for 50 additional properties by 2028. Their focus on northern India’s in-demand leisure destinations aligns with India’s wider hospitality boom. For travellers, this means access to a broader choice of quality accommodations at competitive prices.

The growing hotel network also highlights the importance of reliable local transport options. Booking transfers or taxis can become an integral part of a smooth travel experience. Operating on a global scale, LocalsRide.com offers a unique combination of transparency and vehicle choice that supports this expanding hospitality ecosystem, helping travellers get from airports to their selected hotels with ease and confidence.

While glowing reviews and honest feedback are invaluable, nothing beats your own firsthand experience. The ability to hire cars with professional drivers from verified providers through LocalsRide at reasonable prices offers peace of mind, saving unnecessary expenses and avoiding hiccups. Convenience, affordability, and a wide range of vehicle options with additional amenities are all part of the package. Få de bästa erbjudandena LocalsRide.com.

Looking ahead, the expansion of Moustache Group properties in key northern cities is a promising development for India’s travel scene. While this growth might not dramatically reshape global tourism overnight, it’s a relevant indicator of evolving demand and improving infrastructure. For travellers and local services alike, staying up to date with these trends makes planning trips smoother. Start planning your next adventure and secure your worldwide transfer with LocalsRide.

To sum up, the combination of expanding mid-range hotel offerings with modern, transparent taxi and transfer booking platforms like LocalsRide is shaping a future where travellers enjoy tailored stays and seamless journeys. From airport pickups to destination drops, getting around will be just as delightful as the stay itself.